Problem

JFrog, a leader in software supply chain management, was approaching its 10th anniversary and relocating its annual swampUP conference from California to Austin, TX. Their small internal events team needed a strategic partner to elevate the conference experience, enhance brand visibility, and ensure seamless event execution while maintaining a focus on delivering top-tier programming.

Solution

Nth Degree Events stepped in to provide full-service event strategy, operations, and creative activations. Our support included end-to-end event management, handling everything from logistics to execution to ensure a seamless attendee experience. We designed immersive brand activations that created engaging touchpoints throughout the venue and optimized exhibitor presence and interactions. We curated premium experiences for top-tier attendees through speaker management and delivered a high-energy, brand-aligned closing party to leave a lasting impression.

Result

The event achieved outstanding results, including a 33% increase in attendance compared to previous years, significantly elevating brand presence and attendee engagement. Streamlined event operations allowed JFrog’s internal team to focus on content and key stakeholders, ensuring a more impactful experience. Additionally, positive attendee feedback reinforced the growing influence of swampUP within the industry, solidifying its reputation as a premier event.

"Nth Degree Events played a crucial role in making swampUP 2024 a success. Their expertise, creativity, and operational excellence allowed us to focus on delivering valuable content while they ensured every detail of the event exceeded expectations."

Case Study Services

Event Strategy

Successful events require expertise in event strategy to deliver seamless planning and execution from start to finish. Nth Degree Events meticulously managed every detail, from logistics to on-site coordination. Our team created an environment where attendees, sponsors, and speakers could fully engage. Our strategic approach not only optimized operations but also enhanced the overall event impact, reinforcing the brand’s presence and delivering measurable success.

Event Strategy

Successful events require expertise in event strategy to deliver seamless planning and execution from start to finish. Nth Degree Events meticulously managed every detail, from logistics to on-site coordination. Our team created an environment where attendees, sponsors, and speakers could fully engage. Our strategic approach not only optimized operations but also enhanced the overall event impact, reinforcing the brand’s presence and delivering measurable success.

Event Activations

Nth Degree Events designed and executed interactive and immersive event activations that captivated attendees and elevated engagement. By creating dynamic touch points throughout the venue, we transformed passive participation into meaningful interactions, fostering deeper connections with the brand. Our innovative approach ensured that every activation was not only memorable but also strategically aligned with the event’s goals, leaving a lasting impression on attendees.

Event Activations

Nth Degree Events designed and executed interactive and immersive event activations that captivated attendees and elevated engagement. By creating dynamic touch points throughout the venue, we transformed passive participation into meaningful interactions, fostering deeper connections with the brand. Our innovative approach ensured that every activation was not only memorable but also strategically aligned with the event’s goals, leaving a lasting impression on attendees.

Special Events & Networking

The special events and networking opportunities at on-site events foster meaningful connections and enhance the overall attendee experience. From intimate gatherings to large-scale celebrations, every touchpoint was designed to encourage engagement and strengthen relationships. The highlight was a high-energy, brand-aligned closing party that left a lasting impression, ensuring attendees departed with valuable connections and a memorable experience.

Special Events & Networking

The special events and networking opportunities at on-site events foster meaningful connections and enhance the overall attendee experience. From intimate gatherings to large-scale celebrations, every touchpoint was designed to encourage engagement and strengthen relationships. The highlight was a high-energy, brand-aligned closing party that left a lasting impression, ensuring attendees departed with valuable connections and a memorable experience.

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